{"id":27449,"date":"2025-11-30T00:24:58","date_gmt":"2025-11-30T00:24:58","guid":{"rendered":"https:\/\/purethemes.net\/?p=27449"},"modified":"2026-07-08T12:23:36","modified_gmt":"2026-07-08T12:23:36","slug":"como-adicionar-chatgpt-ou-gemini-ao-wordpress-guia-passo-a-passo","status":"publish","type":"post","link":"https:\/\/purethemes.net\/pt\/how-to-add-chatgpt-or-gemini-to-wordpress-step-by-step-guide\/","title":{"rendered":"Como adicionar o Gemini ao WordPress \u2013 Guia passo a passo"},"content":{"rendered":"<p class=\"wp-block-paragraph translation-block\">Quer adicionar o <strong>Google Gemini<\/strong> ao seu site WordPress? O plugin de IA certo faz mais do que apenas conectar uma API \u2013 ele treina o chatbot com base no <strong>seu conte\u00fado real<\/strong>, para que as respostas sejam precisas, espec\u00edficas do seu site e \u00fateis.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Veja como configurar e treinar tudo em menos de 10 minutos. <strong>Voc\u00ea est\u00e1 no lugar certo.<\/strong> Neste tutorial passo a passo, vou mostrar exatamente <strong>como adicionar o Google Gemini ao WordPress<\/strong>, mesmo que voc\u00ea nunca tenha feito nada parecido antes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Sem necessidade de programa\u00e7\u00e3o. Leva cerca de 10 minutos. Vamos l\u00e1 \ud83d\ude80<\/p>\n\n\n\n        <div class=\"listeo-ai-chat-wrapper\" id=\"listeo-ai-chat-27449\" style=\"height: 460px\" data-hide-images=\"1\"><script>(function(){var s=localStorage.getItem('listeo_ai_chat_dark_mode'),e=document.getElementById('listeo-ai-chat-27449');if(s==='dark')e.classList.add('dark-mode');else if(s==='light')e.classList.remove('dark-mode');})();<\/script>            <div class=\"listeo-ai-chat-container\">\n                <div class=\"listeo-ai-chat-header\">\n                    <div class=\"listeo-ai-chat-header-left\">\n                                                    <div class=\"listeo-ai-chat-avatar-wrapper\">\n                                <img decoding=\"async\" src=\"https:\/\/purethemes.net\/wp-content\/uploads\/2026\/05\/purio-blue-150x150.png\" alt=\"Purio AI Assistant\" class=\"listeo-ai-chat-avatar\" \/>\n                                <span class=\"listeo-ai-chat-status-dot\"><\/span>\n                            <\/div>\n                                                <div class=\"listeo-ai-chat-title\">Purio AI Assistant<\/div>\n                    <\/div>\n                <\/div>\n                <style>\n                \/* Shortcode menu positioned absolutely in container *\/\n                .listeo-ai-chat-menu-shortcode { position: absolute !important; top: 15px; right: 15px; z-index: 112; }\n                .listeo-ai-chat-menu-shortcode .listeo-ai-chat-menu-dropdown { right: 0; left: auto; }\n                \/* Style 2: position menu on left like old clear btn *\/\n                .elementor-chat-style .listeo-ai-chat-menu-shortcode { top: 15px; left: 15px; right: auto; }\n                .elementor-chat-style .listeo-ai-chat-menu-shortcode .listeo-ai-chat-menu-dropdown { left: 0; right: auto; }\n                \/* Style 2: hide menu when collapsed (no messages) *\/\n                .elementor-chat-style .listeo-ai-chat-wrapper:not(.expanded) .listeo-ai-chat-menu-shortcode { display: none; }\n                <\/style>\n                <div class=\"listeo-ai-chat-menu listeo-ai-chat-menu-shortcode\">\n                                                            <div class=\"listeo-ai-chat-darkmode-toggle\" role=\"button\" tabindex=\"0\" aria-label=\"Toggle dark mode\">\n                        <svg class=\"icon-sun\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"5\"><\/circle><line x1=\"12\" y1=\"1\" x2=\"12\" y2=\"3\"><\/line><line x1=\"12\" y1=\"21\" x2=\"12\" y2=\"23\"><\/line><line x1=\"4.22\" y1=\"4.22\" x2=\"5.64\" y2=\"5.64\"><\/line><line x1=\"18.36\" y1=\"18.36\" x2=\"19.78\" y2=\"19.78\"><\/line><line x1=\"1\" y1=\"12\" x2=\"3\" y2=\"12\"><\/line><line x1=\"21\" y1=\"12\" x2=\"23\" y2=\"12\"><\/line><line x1=\"4.22\" y1=\"19.78\" x2=\"5.64\" y2=\"18.36\"><\/line><line x1=\"18.36\" y1=\"5.64\" x2=\"19.78\" y2=\"4.22\"><\/line><\/svg>\n                        <svg class=\"icon-moon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M21 12.79A9 9 0 1 1 11.21 3 7 7 0 0 0 21 12.79z\"><\/path><\/svg>\n                    <\/div>\n                                        <div class=\"listeo-ai-chat-menu-trigger\" role=\"button\" tabindex=\"0\" aria-haspopup=\"menu\" aria-expanded=\"false\">\n                        <svg width=\"18\" height=\"18\" viewbox=\"0 0 16 16\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                            <path d=\"M3 6.5C2.17 6.5 1.5 7.17 1.5 8C1.5 8.83 2.17 9.5 3 9.5C3.83 9.5 4.5 8.83 4.5 8C4.5 7.17 3.83 6.5 3 6.5ZM8 6.5C7.17 6.5 6.5 7.17 6.5 8C6.5 8.83 7.17 9.5 8 9.5C8.83 9.5 9.5 8.83 9.5 8C9.5 7.17 8.83 6.5 8 6.5ZM13 6.5C12.17 6.5 11.5 7.17 11.5 8C11.5 8.83 12.17 9.5 13 9.5C13.83 9.5 14.5 8.83 14.5 8C14.5 7.17 13.83 6.5 13 6.5Z\" fill=\"currentColor\"\/>\n                        <\/svg>\n                    <\/div>\n                    <div class=\"listeo-ai-chat-menu-dropdown\" role=\"menu\" data-state=\"closed\">\n                        <div class=\"listeo-ai-chat-menu-item listeo-ai-chat-clear-btn\" role=\"menuitem\" tabindex=\"-1\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"14\" height=\"14\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n                                <path d=\"M21 15a2 2 0 0 1-2 2H7l-4 4V5a2 2 0 0 1 2-2h14a2 2 0 0 1 2 2z\"><\/path>\n                                <line x1=\"12\" y1=\"7\" x2=\"12\" y2=\"13\"><\/line>\n                                <line x1=\"9\" y1=\"10\" x2=\"15\" y2=\"10\"><\/line>\n                            <\/svg>\n                            Start a new chat                        <\/div>\n                    <\/div>\n                <\/div>\n                <div class=\"listeo-ai-chat-messages\" id=\"listeo-ai-chat-27449-messages\">\n                    <!-- Welcome message added by JavaScript to avoid flash of wrong content -->\n                <\/div>\n\n                        <div class=\"listeo-ai-chat-quick-buttons\">\n                        <div class=\"listeo-ai-quick-btn\"\n                 data-type=\"contact\"\n                 data-value=\"\"\n                 >\n                <span>Send an Email<\/span>\n                                <svg class=\"listeo-ai-btn-icon\" width=\"14\" height=\"14\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M4 4h16c1.1 0 2 .9 2 2v12c0 1.1-.9 2-2 2H4c-1.1 0-2-.9-2-2V6c0-1.1.9-2 2-2z\"\/><polyline points=\"22,6 12,13 2,6\"\/><\/svg>\n                            <\/div>\n                        <div class=\"listeo-ai-quick-btn\"\n                 data-type=\"chat\"\n                 data-value=\"How it works?\"\n                 >\n                <span>Como funciona?<\/span>\n                            <\/div>\n                    <\/div>\n        \n                                <div class=\"listeo-ai-chat-input-wrapper\">\n                                        <div\n                        class=\"listeo-ai-chat-image-btn\"\n                        data-chat-tooltip=\"Attach Image\"\n                        role=\"button\"\n                        tabindex=\"0\"\n                    >\n                        <svg width=\"18\" height=\"18\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n                            <line x1=\"12\" y1=\"5\" x2=\"12\" y2=\"19\"><\/line>\n                            <line x1=\"5\" y1=\"12\" x2=\"19\" y2=\"12\"><\/line>\n                        <\/svg>\n                        <span class=\"image-count-badge\">1<\/span>\n                    <\/div>\n                    <input type=\"file\" class=\"listeo-ai-chat-image-input\" accept=\"image\/jpeg,image\/jpg,.jpg,.jpeg,image\/png,image\/gif,image\/webp\" style=\"display: none;\" \/>\n                                        <textarea\n                        id=\"listeo-ai-chat-27449-input\"\n                        class=\"listeo-ai-chat-input has-image-input\"\n                        placeholder=\"Type a message\"\n                        rows=\"2\"\n                        maxlength=\"1000\"\n                    ><\/textarea>\n                            <div\n            class=\"listeo-ai-chat-mic-btn\"\n            data-chat-tooltip=\"Voice Input\"\n            aria-label=\"Record voice message\"\n            role=\"button\"\n            tabindex=\"0\"\n        >\n            <!-- Default state: mic icon -->\n            <svg class=\"mic-icon\" viewbox=\"0 0 24 24\" width=\"18\" height=\"18\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n                <path d=\"M12 1a3 3 0 0 0-3 3v8a3 3 0 0 0 6 0V4a3 3 0 0 0-3-3z\"><\/path>\n                <path d=\"M19 10v2a7 7 0 0 1-14 0v-2\"><\/path>\n                <line x1=\"12\" y1=\"19\" x2=\"12\" y2=\"23\"><\/line>\n                <line x1=\"8\" y1=\"23\" x2=\"16\" y2=\"23\"><\/line>\n            <\/svg>\n            <!-- Recording state: red dot + timer + stop button -->\n            <span class=\"mic-recording-ui\" style=\"display:none\">\n                <span class=\"mic-recording-dot\"><\/span>\n                <span class=\"mic-recording-timer\">0:00<\/span>\n                <svg class=\"stop-icon\" viewbox=\"0 0 24 24\" width=\"14\" height=\"14\">\n                    <rect fill=\"currentColor\" x=\"4\" y=\"4\" width=\"16\" height=\"16\" rx=\"2\"\/>\n                <\/svg>\n            <\/span>\n            <!-- Transcribing state: spinner -->\n            <span class=\"mic-transcribing-loader\" style=\"display:none\"><\/span>\n        <\/div>\n                            <button\n                        id=\"listeo-ai-chat-27449-send\"\n                        class=\"listeo-ai-chat-send-btn\"\n                    >\n                        <img decoding=\"async\" src=\"https:\/\/purethemes.net\/wp-content\/plugins\/ai-chat-search\/assets\/icons\/arrow-up.svg\" alt=\"Enviar\" width=\"16\" height=\"16\" \/>\n                    <\/button>\n                <\/div>\n\n                \n                \n\n        <!-- Contact Form Overlay -->\n        <div class=\"listeo-ai-contact-form-overlay\" style=\"display: none;\">\n            <div class=\"listeo-ai-contact-form\">\n                <div class=\"listeo-ai-contact-form-header\">\n                    <h3 class=\"translation-block\">Fale Conosco<\/h3>\n                    <div class=\"listeo-ai-contact-form-close\" role=\"button\" aria-label=\"Fechar\">\n                        <svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><line x1=\"18\" y1=\"6\" x2=\"6\" y2=\"18\"\/><line x1=\"6\" y1=\"6\" x2=\"18\" y2=\"18\"\/><\/svg>\n                    <\/div>\n                <\/div>\n                <form class=\"listeo-ai-contact-form-body\" action=\"\">\n                    <div class=\"listeo-ai-contact-form-field\">\n                        <label for=\"listeo-contact-name\">Name <span class=\"required\">*<\/span><\/label>\n                        <input type=\"text\" id=\"listeo-contact-name\" name=\"name\" required \/>\n                    <\/div>\n                    <div class=\"listeo-ai-contact-form-field\">\n                        <label for=\"listeo-contact-email\">E-mail <span class=\"required\">*<\/span><\/label>\n                        <input type=\"email\" id=\"listeo-contact-email\" name=\"email\" required \/>\n                    <\/div>\n                    <div class=\"listeo-ai-contact-form-field\">\n                        <label for=\"listeo-contact-message\">Mensagem <span class=\"required\">*<\/span><\/label>\n                        <textarea id=\"listeo-contact-message\" name=\"message\" rows=\"4\" required><\/textarea>\n                    <\/div>\n                    <div class=\"listeo-ai-contact-form-actions\">\n                        <button type=\"submit\" class=\"listeo-ai-contact-form-submit\">\n                            <span class=\"button-text\">Send Message<\/span>\n                            <span class=\"button-spinner\" style=\"display: none;\">\n                                <svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                    <path d=\"M12,1A11,11,0,1,0,23,12,11,11,0,0,0,12,1Zm0,19a8,8,0,1,1,8-8A8,8,0,0,1,12,20Z\" opacity=\"0.25\" fill=\"currentColor\"\/>\n                                    <path d=\"M12,4a8,8,0,0,1,7.89,6.7A1.53,1.53,0,0,0,21.38,12h0a1.5,1.5,0,0,0,1.48-1.75,11,11,0,0,0-21.72,0A1.5,1.5,0,0,0,2.62,12h0a1.53,1.53,0,0,0,1.49-1.3A8,8,0,0,1,12,4Z\" fill=\"currentColor\">\n                                        <animatetransform attributename=\"transform\" dur=\"0.75s\" repeatcount=\"indefinite\" type=\"rotate\" values=\"0 12 12;360 12 12\"\/>\n                                    <\/path>\n                                <\/svg>\n                            <\/span>\n                        <\/button>\n                    <\/div>\n                    <div class=\"listeo-ai-contact-form-message\" style=\"display: none;\"><\/div>\n                <input type=\"hidden\" name=\"trp-form-language\" value=\"pt\"\/><\/form>\n            <\/div>\n        <\/div>\n        \n                            <\/div>\n        <\/div>\n        \n\n\n\n<h2 class=\"wp-block-heading translation-block\"><br>O que \u00e9 um plugin do Gemini AI para WordPress?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">\u00c9 um plugin do WordPress com tecnologia de IA que conecta o Google Gemini ao seu site, permitindo que os visitantes interajam com um assistente de IA diretamente nas suas p\u00e1ginas. Tamb\u00e9m existem muitas outras <a href=\"https:\/\/purethemes.net\/pt\/melhores-plugins-de-ia-para-wordpress-trabalhe-de-forma-mais-inteligente-nao-mais-dura\/\">ferramentas de IA para WordPress<\/a> para cria\u00e7\u00e3o de conte\u00fado, SEO etc., mas neste artigo vamos focar em um chatbot de IA treinado com o conte\u00fado do seu site.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Um <strong>plugin do Gemini treinado<\/strong> vai al\u00e9m: ele <strong>\u201caprende\u201d o seu conte\u00fado real<\/strong> \u2013 p\u00e1ginas, posts do blog, produtos, FAQs \u2013 e usa esse conhecimento para responder a perguntas. Quando algu\u00e9m pergunta \u201cVoc\u00eas enviam para o Canad\u00e1?\u201d ou \u201cQual \u00e9 a pol\u00edtica de devolu\u00e7\u00e3o?\u201d, a IA busca as respostas no seu site, n\u00e3o inventa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Isso se chama <strong>RAG (Gera\u00e7\u00e3o Aumentada por Recupera\u00e7\u00e3o)<\/strong>. O chatbot primeiro pesquisa no seu conte\u00fado e, em seguida, o envia ao Gemini para gerar uma resposta relevante e precisa. O resultado: respostas espec\u00edficas para o seu neg\u00f3cio, e n\u00e3o palpites gen\u00e9ricos de IA.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Se lhe interessam os aspetos t\u00e9cnicos, veja o nosso artigo sobre <a href=\"https:\/\/purethemes.net\/how-ai-chatbots-work-rag-vector-embeddings-explained\/\" target=\"_self\">como funcionam os chatbots com tecnologia RAG<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>O que observar em um plugin do Gemini para WordPress:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">\u00a0<strong>Content training<\/strong>  \u2013  can it learn from your pages, posts, and products?<\/li>\n\n\n\n<li class=\"translation-block\">\u00a0<strong>WooCommerce support<\/strong>  \u2013  does it understand product filters, stock, pricing?<\/li>\n\n\n\n<li class=\"translation-block\">\u00a0<strong>Knowledge sources<\/strong>  \u2013  can you point it to specific pages (shipping policy, terms) for sensitive topics?<\/li>\n\n\n\n<li class=\"translation-block\">\u00a0<strong>Custom instructions<\/strong>  \u2013  can you set the tone, persona, and guardrails?<\/li>\n\n\n\n<li class=\"translation-block\">\u00a0<strong>Multiple AI models<\/strong>  \u2013  <strong>Gemini <\/strong>is great, but having <strong>Gemini<\/strong> as an option is useful<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Para uma compara\u00e7\u00e3o direta de chatbots que oferecem suporte nativo ao WooCommerce, confira nosso <a href=\"https:\/\/purethemes.net\/pt\/melhor-chatbot-de-ia-para-woocommerce-comparacao\/\">comparativo de chatbots de IA para WooCommerce<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading translation-block\">O que voc\u00ea precisa para adicionar o Gemini ao WordPress?<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">Site WordPress \ud83d\ude42<\/li>\n\n\n\n<li class=\"translation-block\">Um plugin de chatbot de IA (vou apresentar as op\u00e7\u00f5es abaixo)<\/li>\n\n\n\n<li class=\"translation-block\">Chave de API da OpenAI ou do Google (leva 2 minutos para ser criada)<\/li>\n\n\n\n<li class=\"translation-block\">Cerca de 10 a 15 minutos<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>\u00c9 isso. Vamos l\u00e1.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading translation-block\">Etapa 1: Escolha um plugin de chatbot de IA para WordPress<\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Agora voc\u00ea precisa de um plugin do WordPress para conectar tudo. Existem v\u00e1rias op\u00e7\u00f5es por a\u00ed \u2013 AI Engine, Tidio, etc.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/purethemes.net\/pt\/chatbot-ia-para-wordpress\/\"><img decoding=\"async\" width=\"1024\" height=\"535\" src=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-39-1024x535.png\" alt=\"\" class=\"wp-image-27453\" srcset=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-39-1024x535.png 1024w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-39-300x157.png 300w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-39-768x401.png 768w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-39-710x371.png 710w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-39.png 1517w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Eu uso o <a href=\"https:\/\/purethemes.net\/pt\/chatbot-ia-para-wordpress\/\">plugin de chatbot PurioChat WP<\/a>, que tem uma vers\u00e3o gratuita para voc\u00ea come\u00e7ar.<strong>Ele \u00e9 realmente nativo do WordPress <\/strong>e funciona com qualquer tema WordPress, al\u00e9m de treinar o chatbot com o conte\u00fado real do seu site.<\/p>\n\n\n\n<a href=\"https:\/\/purethemes.net\/pt\/?download=ai-chat-search\" class=\"blog-post-btn\">Baixar plugin \u2192\n<\/a>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>Para instalar:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li class=\"translation-block\">Baixe o plugin no site: <a href=\"https:\/\/purethemes.net\/pt\/chatbot-ia-para-wordpress\/\">Download do PurioChat<\/a><\/li>\n\n\n\n<li class=\"translation-block\">V\u00e1 para <strong>WordPress \u2192 Plugins \u2192 Adicionar novo \u2192 Enviar plugin<\/strong><\/li>\n\n\n\n<li class=\"translation-block\"><strong>Envie o arquivo zip<\/strong>, instale e ative<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Isso \u00e9 tudo para a configura\u00e7\u00e3o b\u00e1sica.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading translation-block\">Etapa 2: Obtenha uma chave da API do Google Gemini<\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Primeiro: voc\u00ea precisa de uma <strong>chave de API para conectar seu site ao Gemini.<\/strong> Basicamente, \u00e9 uma senha que permite que seu chatbot converse com a IA.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Voc\u00ea pode escolher o Google ou o Google (Gemini). Ambos funcionam muito bem. Veja como obter cada um:<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Se voc\u00ea prefere gerenciar v\u00e1rios provedores de IA em um s\u00f3 lugar, leia o guia de <a href=\"https:\/\/purethemes.net\/openrouter-api-wordpress-chatbots\/\" target=\"_self\">chatbot WordPress compat\u00edvel com OpenRouter<\/a> antes de escolher a configura\u00e7\u00e3o do seu modelo.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\n<p class=\"wp-block-paragraph translation-block\">Voc\u00ea s\u00f3 precisa de uma \u00fanica chave de API do Google. Veja como obt\u00ea-la:<\/p>\n\n\n\n<h3 class=\"wp-block-heading translation-block\">Obtenha sua chave de API do Google Gemini<\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Como criar uma chave de API da Gemini AI?\" width=\"1140\" height=\"641\" src=\"https:\/\/www.youtube.com\/embed\/n8DFXqRiods?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>O Gemini tem um plano gratuito, o que \u00e9 \u00f3timo para testar:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li class=\"translation-block\">Acesse <a href=\"https:\/\/aistudio.google.com\/api-keys\">aistudio.google.com\/api-keys<\/a><\/li>\n\n\n\n<li class=\"translation-block\">Clique em \u201c<strong>Criar chave de API<\/strong>\u201c<\/li>\n\n\n\n<li class=\"translation-block\">Escolha um projeto do Google Cloud (ou crie um)<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Copie sua chave<\/strong><\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>Pronto. Literalmente 30 segundos.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>Limites do plano gr\u00e1tis<\/strong>: 10 requisi\u00e7\u00f5es por minuto, 250 requisi\u00e7\u00f5es por dia para o Gemini 2.5 Flash. Bom o bastante para testes e sites com pouco tr\u00e1fego.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Para uso em produ\u00e7\u00e3o, voc\u00ea vai querer ativar o faturamento. O Gemini 2.5 Flash custa cerca de US$ 0,30 por milh\u00e3o de tokens de entrada \u2013 bem barato \u2013 semelhante ao Gemini: ~US$ 5 por 5.000 mensagens. S\u00f3 tenha em mente que o Gemini cobra ap\u00f3s o ciclo (n\u00e3o \u00e9 pr\u00e9-pago como a OpenAI), ent\u00e3o fique de olho no seu uso.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading translation-block\">Etapa 3: Conecte sua chave de API no WordPress<\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Agora vamos conectar tudo:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li class=\"translation-block\">Na barra lateral do WordPress, encontre <strong>PurioChat<\/strong><\/li>\n\n\n\n<li class=\"translation-block\">V\u00e1 para a aba <strong>Configura\u00e7\u00f5es<\/strong><\/li>\n\n\n\n<li class=\"translation-block\">Cole sua chave de API da OpenAI ou da Gemini<\/li>\n\n\n\n<li class=\"translation-block\">Escolha seu modelo de IA (eu gosto do <strong>GPT-5.1<\/strong> e do <strong>Gemini Flash 2.5<\/strong>)<\/li>\n\n\n\n<li class=\"translation-block\">Salvar<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-38.png\"><img decoding=\"async\" width=\"1024\" height=\"603\" src=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-38-1024x603.png\" alt=\"\" class=\"wp-image-27452\" srcset=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-38-1024x603.png 1024w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-38-300x177.png 300w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-38-768x452.png 768w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-38-1536x905.png 1536w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-38-2048x1206.png 2048w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-38-710x418.png 710w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading translation-block\">Etapa 4: Treinar o Chatbot<\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Esta \u00e9 a parte mais importante \u2013 o chatbot precisa aprender o que h\u00e1 no seu site.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li class=\"translation-block\">V\u00e1 para a aba <strong>Treinamento de dados<\/strong><\/li>\n\n\n\n<li class=\"translation-block\">Clique em <strong>\u201c\ud83d\ude80 Iniciar treinamento\u201d<\/strong><\/li>\n\n\n\n<li class=\"translation-block\">Aguarde a conclus\u00e3o do processo<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">O plug-in examina seu conte\u00fado e cria embeddings (basicamente um \u00edndice pesquis\u00e1vel) que a IA usa para encontrar itens relevantes ao responder a perguntas.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-40.png\"><img decoding=\"async\" width=\"1024\" height=\"755\" src=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-40-1024x755.png\" alt=\"\" class=\"wp-image-27454\" srcset=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-40-1024x755.png 1024w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-40-300x221.png 300w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-40-768x566.png 768w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-40-1536x1132.png 1536w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-40-710x523.png 710w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-40.png 1914w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>Use seu prompt do sistema como uma cola.<\/strong> Na vers\u00e3o gratuita, voc\u00ea tem 1000 caracteres \u2013 o suficiente para incluir suas informa\u00e7\u00f5es de contato, pol\u00edtica de envio, pol\u00edtica de devolu\u00e7\u00e3o, hor\u00e1rio de atendimento e respostas para perguntas comuns. A IA usa isso para responder sem nem precisar pesquisar no seu banco de dados.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">A vers\u00e3o gratuita permite treinar com todos os posts do blog. Voc\u00ea pode adicionar alguns posts e us\u00e1-los como fonte sobre o seu site e tamb\u00e9m transform\u00e1-los em artigos otimizados para SEO. <strong>Todo mundo ganha!<\/strong> A vers\u00e3o Pro libera p\u00e1ginas, produtos, Tipos de Post Personalizados e PDFs enviados.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Exemplo:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>Somos uma torrefa\u00e7\u00e3o de caf\u00e9 sediada em Portland. Enviamos gr\u00e3os frescos semanalmente.\n\nTRANSPORTE: Gratuito acima de $35, caso contr\u00e1rio, $5,99. Envio em at\u00e9 2 dias.\nDEVOLU\u00c7\u00d5ES: reembolso total em at\u00e9 14 dias se n\u00e3o for aberto.\nCONTATO: hello@coffeeshop.com, de segunda a sexta, das 9h \u00e0s 17h PST\n\nPopular: Yirgacheffe da Eti\u00f3pia ($18), House Blend ($14)\nAssinaturas: 10% de desconto, cancelamento a qualquer momento na p\u00e1gina da conta.<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">A IA vai usar essas informa\u00e7\u00f5es para responder a perguntas mesmo sem consultar seu banco de dados. Se algu\u00e9m perguntar \u201cvoc\u00eas oferecem assinaturas?\u201d, ela j\u00e1 vai saber.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading translation-block\">Etapa 5: Personalize as respostas da IA para o seu site WordPress<\/h2>\n\n\n\n<h3 class=\"wp-block-heading translation-block\">Mantenha as respostas curtas<\/h3>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Adicione isso ao prompt do sistema:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>Mantenha as respostas breves, com menos de 100 palavras. Fa\u00e7a um link para as p\u00e1ginas relevantes para obter detalhes.<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Respostas mais curtas = respostas mais r\u00e1pidas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">O chatbot funciona bem, mas voc\u00ea pode torn\u00e1-lo muito melhor informando-o sobre o seu site. Encontre as instru\u00e7\u00f5es personalizadas ou o campo de prompt do sistema e adicione algum contexto:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>IMPORTANT:\n- This is &#091;describe your site - what you sell\/do]\n- If users ask about &#091;common question], tell them &#091;answer]\n- If users ask about &#091;another common thing], explain &#091;how it works]\n\nCONTACT INFO:\n- Email: your@email.com \n- Phone: your number\n- Hours: when you're available<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Por exemplo, uma loja on-line pode usar:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>IMPORTANTE:\n- Esta \u00e9 uma loja de m\u00f3veis on-line com remessa mundial.\n- Se os usu\u00e1rios perguntarem sobre os pedidos, eles poder\u00e3o rastre\u00e1-los em \"My Account\" ou enviar um e-mail para o suporte.\n- Se os usu\u00e1rios perguntarem sobre devolu\u00e7\u00f5es, aceitamos devolu\u00e7\u00f5es no prazo de 30 dias.\n\nCONTATO: support@store.com, de segunda a sexta, das 9h \u00e0s 17h<\/code><\/pre>\n\n\n\n<h3 class=\"wp-block-heading translation-block\">Corre\u00e7\u00e3o r\u00e1pida para resultados vazios<\/h3>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Se o chatbot n\u00e3o retornar nada quando algu\u00e9m pedir por \u201cbons fones de ouvido\u201d ou \u201crestaurante legal\u201d \u2013 pode ser que ele esteja filtrando automaticamente por avalia\u00e7\u00f5es altas. Adicione esta linha:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>N\u00e3o aplique um filtro de classifica\u00e7\u00e3o a menos que o usu\u00e1rio o solicite especificamente.<\/code><\/pre>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-41.png\"><img decoding=\"async\" width=\"1024\" height=\"591\" src=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-41-1024x591.png\" alt=\"\" class=\"wp-image-27455\" srcset=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-41-1024x591.png 1024w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-41-300x173.png 300w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-41-768x443.png 768w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-41-710x410.png 710w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-41.png 1475w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading translation-block\"><strong>Adicionar fonte de conhecimento (Pro)<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>Este \u00e9 um recurso extra<\/strong> que orienta a IA a usar uma p\u00e1gina ou documento espec\u00edfico ao responder perguntas sobre um tema em particular. \u00datil para t\u00f3picos sens\u00edveis em que a precis\u00e3o \u00e9 essencial (e.g.<br>p\u00e1ginas legais, pol\u00edticas de envio, termos de servi\u00e7o).<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"815\" src=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/CleanShot-2026-04-02-at-00.22.58@2x-1024x815.jpg\" alt=\"\" class=\"wp-image-31237\" srcset=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/CleanShot-2026-04-02-at-00.22.58@2x-1024x815.jpg 1024w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/CleanShot-2026-04-02-at-00.22.58@2x-300x239.jpg 300w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/CleanShot-2026-04-02-at-00.22.58@2x-768x611.jpg 768w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/CleanShot-2026-04-02-at-00.22.58@2x-15x12.jpg 15w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/CleanShot-2026-04-02-at-00.22.58@2x-710x565.jpg 710w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/CleanShot-2026-04-02-at-00.22.58@2x.jpg 1334w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption translation-block\">Sc<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">PurioChat \u2192 Chat com IA \u2192 Ferramentas de IA \u2192 Prompt do Sistema \u2192 Adicionar Fonte de Conhecimento<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Clique no bot\u00e3o <strong>Adicionar fonte de conhecimento<\/strong> abaixo da \u00e1rea de texto do Prompt do sistema, preencha o<br>t\u00f3pico e selecione uma p\u00e1gina\/documento, e a instru\u00e7\u00e3o \u00e9 adicionada automaticamente ao seu<br>prompt do sistema.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">Pesquisas em p\u00e1ginas, posts de blog, documentos PDF e p\u00e1ginas externas<\/li>\n\n\n\n<li class=\"translation-block\">M\u00e1x. 2 posts podem ser referenciados por consulta de busca da IA<\/li>\n\n\n\n<li class=\"translation-block\">O conte\u00fado \u00e9 obtido diretamente (at\u00e9 8000 caracteres por post) e combinado com<br>resultados normais de busca por IA<\/li>\n\n\n\n<li class=\"translation-block\">A instru\u00e7\u00e3o \u00e9 traduz\u00edvel \u2013 funciona em qualquer idioma Exemplos de instru\u00e7\u00f5es (geradas automaticamente): Quando o usu\u00e1rio perguntar sobre envio, entrega, devolu\u00e7\u00f5es \u2013 pesquise no post ID 99 (\u201cPol\u00edtica de Envio<br>\u201d). Quando o usu\u00e1rio perguntar sobre reembolsos, cancelamentos \u2013 pesquise no post ID 105 (\u201cTermos &amp;<br>Condi\u00e7\u00f5es\u201d).<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>Como funciona:<\/strong> Quando um visitante pergunta sobre um t\u00f3pico correspondente, a IA busca diretamente o conte\u00fado da p\u00e1gina referenciada e tamb\u00e9m faz uma busca comum em todo o conte\u00fado treinado \u2013 oferecendo a resposta mais precisa poss\u00edvel a partir da fonte exata que voc\u00ea especificou.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading translation-block\">Etapa 6: Personalize o widget do chatbot no WordPress<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/chatbot-color-schemes.jpg\"><img decoding=\"async\" width=\"1024\" height=\"563\" src=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/chatbot-color-schemes-1024x563.jpg\" alt=\"\" class=\"wp-image-30521\" srcset=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/chatbot-color-schemes-1024x563.jpg 1024w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/chatbot-color-schemes-300x165.jpg 300w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/chatbot-color-schemes-768x422.jpg 768w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/chatbot-color-schemes-1536x845.jpg 1536w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/chatbot-color-schemes-18x10.jpg 18w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/chatbot-color-schemes-710x391.jpg 710w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/chatbot-color-schemes.jpg 1876w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">A configura\u00e7\u00e3o b\u00e1sica est\u00e1 pronta, mas h\u00e1 v\u00e1rias op\u00e7\u00f5es para deixar o chatbot mais adequado ao seu site. V\u00e1 at\u00e9 a aba <strong>AI Chat<\/strong> nas configura\u00e7\u00f5es.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Precisa de mais do que chat em texto? O guia separado sobre <a href=\"https:\/\/purethemes.net\/pt\/chatbots-wordpress-com-entrada-de-imagem-e-fala-para-texto\/\">chatbots para WordPress com entrada de imagem e voz<\/a> explica quando vale a pena adicionar vis\u00e3o e convers\u00e3o de fala em texto.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-42.png\"><img decoding=\"async\" width=\"1024\" height=\"645\" src=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-42-1024x645.png\" alt=\"\" class=\"wp-image-27456\" srcset=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-42-1024x645.png 1024w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-42-300x189.png 300w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-42-768x484.png 768w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-42-1536x967.png 1536w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-42-2048x1290.png 2048w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-42-710x447.png 710w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading translation-block\">Configura\u00e7\u00f5es b\u00e1sicas<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\"><strong>Nome do chatbot<\/strong> \u2013 o que aparece no cabe\u00e7alho do chat (padr\u00e3o: \u201cAssistente\u201d)&lt;\/numerusform code only with translated HTML.<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Mensagem de boas-vindas<\/strong> \u2013 a primeira mensagem que os visitantes veem ao abrir o chat. Algo como \u201cOl\u00e1! Posso ajudar voc\u00ea a encontrar produtos ou responder a perguntas. O que voc\u00ea est\u00e1 procurando?\u201d<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Modelo de IA<\/strong> \u2013 escolha o modelo de sua prefer\u00eancia, como GPT 5.1 ou Gemini 3 Pro \/ 2.5 Flash<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Resultados m\u00e1ximos<\/strong> \u2013 quantos itens exibir nos resultados de pesquisa (5\u201350)<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading translation-block\">Apar\u00eancia do widget<\/h3>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Voc\u00ea pode personalizar a apar\u00eancia do bal\u00e3o de bate-papo flutuante:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\"><strong>\u00cdcone personalizado do bot\u00e3o<\/strong> \u2013 fa\u00e7a upload do seu pr\u00f3prio \u00edcone SVG<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Mensagem de boas-vindas<\/strong> \u2013 o pequeno texto que aparece acima do bot\u00e3o do chat (\u201cOl\u00e1! Como posso ajudar?\u201d)<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Largura\/altura do pop-up<\/strong> \u2013 redimensione a janela do chat (padr\u00e3o 390x600px)<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Cor do bot\u00e3o &amp; cor prim\u00e1ria<\/strong> \u2013 combine com as cores da sua marca<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Esquema de cores escuro, claro ou autom\u00e1tico<\/strong><\/li>\n\n\n\n<li class=\"translation-block\"><strong>Estilo de Cabe\u00e7alho Inicial<\/strong> \u2013 Escolha entre um cabe\u00e7alho simples (padr\u00e3o) (se\u00e7\u00e3o superior da janela de chat) ou um cabe\u00e7alho com imagem de fundo para a visualiza\u00e7\u00e3o inicial do cabe\u00e7alho (antes da primeira mensagem). Isso funciona apenas com o widget flutuante, n\u00e3o com shortcodes. Permite personalizar visualmente a janela de chat para combinar com a sua marca.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading translation-block\">Op\u00e7\u00f5es de privacidade e acesso<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\"><strong>Exigir login para usar o chat<\/strong> \u2013 apenas usu\u00e1rios conectados podem conversar (\u00fatil para sites de membros)<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Ativar o rastreamento do hist\u00f3rico de conversas<\/strong> \u2013 salva as conversas para an\u00e1lises (exclu\u00eddas automaticamente ap\u00f3s 30 dias)<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Mostrar aviso de Termos de Uso<\/strong> \u2013 adiciona um aviso de termos para conformidade<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Ocultar o chat em p\u00e1ginas selecionadas<\/strong> \u2013 desative o widget em p\u00e1ginas espec\u00edficas, como Carrinho, Finaliza\u00e7\u00e3o de compra e Minha conta<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading translation-block\">Usando o c\u00f3digo curto<\/h3>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">N\u00e3o quer o widget flutuante? Use o shortcode:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>&#091; ai_chat ]<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Voc\u00ea pode personaliz\u00e1-lo com par\u00e2metros:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>&#091; ai_chat height=\"600px\" style=\"2\" ]<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Isso permite que voc\u00ea incorpore o chat em qualquer lugar \u2013 em uma p\u00e1gina, na barra lateral ou em se\u00e7\u00f5es espec\u00edficas do seu site.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-43.png\"><img decoding=\"async\" width=\"1024\" height=\"443\" src=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-43-1024x443.png\" alt=\"\" class=\"wp-image-27457\" srcset=\"https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-43-1024x443.png 1024w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-43-300x130.png 300w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-43-768x332.png 768w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-43-1536x665.png 1536w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-43-710x307.png 710w, https:\/\/purethemes.net\/wp-content\/uploads\/2025\/11\/image-43.png 2010w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading translation-block\">\u00c9 isso \u2013 voc\u00ea terminou! \ud83c\udf89<\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">S\u00e9rio, esse \u00e9 todo o processo. Seu site agora tem um chatbot de IA que:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\">Compreende perguntas em linguagem natural<\/li>\n\n\n\n<li class=\"translation-block\">Busca respostas em seu conte\u00fado real<\/li>\n\n\n\n<li class=\"translation-block\">Funciona 24 horas por dia, 7 dias por semana, sem que voc\u00ea precise fazer nada<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Se voc\u00ea estiver configurando isso para sites de clientes, o artigo <a href=\"https:\/\/purethemes.net\/wordpress-chatbots-for-agencies\/\" target=\"_self\">chatbots WordPress para ag\u00eancias<\/a> detalha licenciamento e revenda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Se voc\u00ea estiver configurando isso para sites de clientes, o artigo <a href=\"https:\/\/purethemes.net\/wordpress-chatbots-for-agencies\/\">chatbots para ag\u00eancias no WordPress<\/a> explica detalhadamente a parte de licenciamento e revenda.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading translation-block\">Perguntas sobre configura\u00e7\u00e3o do Gemini no WordPress<\/h2>\n\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary><strong><strong>Qual \u00e9 o custo de opera\u00e7\u00e3o?<\/strong><\/strong><\/summary>\n<p class=\"wp-block-paragraph translation-block\">Os custos da API s\u00e3o normalmente de $5-15\/m\u00eas para sites de pequeno a m\u00e9dio porte. Muito menos do que a maioria dos servi\u00e7os de chatbot por assinatura.<\/p>\n<\/details>\n\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary><strong>Isso deixar\u00e1 meu site mais lento?<\/strong><\/summary>\n<p class=\"wp-block-paragraph translation-block\">N\u00e3o. O chatbot \u00e9 carregado de forma ass\u00edncrona, o processamento de IA ocorre nos servidores OpenAI\/Google. A pesquisa do conte\u00fado do site ocorre em seu servidor por meio do c\u00e1lculo de similaridade de cosseno das incorpora\u00e7\u00f5es (alerta de nerd)<\/p>\n<\/details>\n\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary><strong><strong>Preciso criar fluxos de conversa ou \u00e1rvores de decis\u00e3o?<\/strong><\/strong><\/summary>\n<p class=\"wp-block-paragraph translation-block\">N\u00e3o. Voc\u00ea s\u00f3 escreve instru\u00e7\u00f5es em linguagem simples \u2014 como se estivesse orientando um novo funcion\u00e1rio. \u201cMantenha um tom amig\u00e1vel, sugira o WhatsApp se a pessoa n\u00e3o encontrar o que precisa, evite jarg\u00e3o t\u00e9cnico.\u201d O IA entende o resto.<\/p>\n<\/details>\n\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary><strong><strong>\u00c9 multil\u00edngue?<\/strong><\/strong><\/summary>\n<p class=\"wp-block-paragraph translation-block\">Funciona em qualquer idioma. Voc\u00ea pode at\u00e9 mesmo instru\u00ed-lo a traduzir as consultas antes de pesquisar se o seu conte\u00fado estiver em um idioma espec\u00edfico.<\/p>\n<\/details>\n\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary><strong><strong>Algu\u00e9m pode enviar spam para o chatbot?<\/strong><\/strong><\/summary>\n<p class=\"wp-block-paragraph translation-block\">N\u00e3o. H\u00e1 duas camadas de limita\u00e7\u00e3o de taxa \u2014 no lado do cliente (cache do navegador) e no lado do servidor. Portanto, mesmo que algu\u00e9m tente abusar, vai bater nos limites logo no in\u00edcio.<\/p>\n<\/details>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading translation-block\">Quando Voc\u00ea Precisa de um Plugin Completo de Chatbot de IA para WordPress?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Se voc\u00ea precisar de mais, a <a href=\"https:\/\/purethemes.net\/pt\/chatbot-ia-para-wordpress\/\">vers\u00e3o Pro<\/a> (US$ 59, pagamento \u00fanico) adiciona:<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Se voc\u00ea est\u00e1 substituindo um widget hospedado em vez de come\u00e7ar do zero, compare a configura\u00e7\u00e3o nativa do WordPress com estas alternativas SaaS: <a href=\"https:\/\/purethemes.net\/chatbase-com-alternative-for-wordpress-sites\/\" target=\"_self\">Chatbase<\/a>, <a href=\"https:\/\/purethemes.net\/chatbot-com-alternative-for-wordpress-sites\/\" target=\"_self\">ChatBot.com<\/a>, <a href=\"https:\/\/purethemes.net\/jotform-chatbot-alternative-for-wordpress-sites\/\" target=\"_self\">Jotform<\/a> e <a href=\"https:\/\/purethemes.net\/alternative-to-lyro-ai-tidio-chatbot\/\" target=\"_self\">Lyro AI\/Tidio<\/a>.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\"><strong>Hist\u00f3rico de conversas do chat<\/strong> \u2013 veja o que os visitantes est\u00e3o perguntando<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Pesquisa em posts e p\u00e1ginas<\/strong> \u2013 a IA pesquisa em todo o seu conte\u00fado<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Filtros do WooCommerce<\/strong> \u2013 filtrar por pre\u00e7o, estoque, avalia\u00e7\u00f5es, itens em promo\u00e7\u00e3o<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Cart\u00f5es de produtos no chat<\/strong> \u2013 mostre cart\u00f5es de produtos reais, n\u00e3o apenas texto<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Tipos de post personalizados<\/strong> \u2013 treine com qualquer tipo de conte\u00fado<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Treinamento em PDF<\/strong> \u2013 envie manuais, FAQs, documentos<\/li>\n\n\n\n<li class=\"translation-block\"><strong>Remover branding<\/strong> \u2013 sem r\u00f3tulo \u201cpowered by\u201d<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Se voc\u00ea quiser conferir alternativas ao PurioChat, pode ler nosso <a href=\"https:\/\/purethemes.net\/pt\/melhores-plugins-de-chatbot-para-wordpress-comparacao\/\">artigo de compara\u00e7\u00e3o entre diferentes chatbots para WordPress \u2192<\/a> Se voc\u00ea quer uma an\u00e1lise mais focada exatamente neste caso de uso, confira nosso guia do melhor plugin de IA Gemini. Se voc\u00ea ainda est\u00e1 comparando abordagens de chatbot antes de instalar qualquer coisa, este guia mais completo de <a href=\"https:\/\/purethemes.net\/pt\/chatbot-para-wordpress-guia-completo\/\">configura\u00e7\u00e3o de chatbot no WordPress<\/a> explica os principais casos de uso, benef\u00edcios e concess\u00f5es.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph translation-block\"><strong>Links:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"translation-block\"><a href=\"https:\/\/purethemes.net\/pt\/chatbot-ia-para-wordpress\/\">Baixar plugin<\/a><\/li>\n\n\n\n<li class=\"translation-block\"><a href=\"https:\/\/docs.purethemes.net\/listeo\/knowledge-base\/how-to-create-open-ai-api-key\/\">Tutorial da chave de API da OpenAI<\/a> (<a href=\"https:\/\/youtu.be\/J_Mlp7BjtP8\">v\u00eddeo<\/a>)<\/li>\n\n\n\n<li class=\"translation-block\"><a href=\"https:\/\/docs.purethemes.net\/listeo\/knowledge-base\/how-to-create-gemini-ai-api-key\/\">Tutorial da chave de API do Gemini<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Want to add Google Gemini to your WordPress site? The right AI plugin does more than just connect an API &#8211; it trains the chatbot on your actual content so answers are accurate, site-specific, and useful. Here&#8217;s how to set it up and train it in under 10 minutes. You&#8217;re in the right place. In [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":27450,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_ayudawp_aiss_exclude":false,"_trp_exclude_from_translation":false,"footnotes":""},"categories":[38,42,155,152],"tags":[],"class_list":["post-27449","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wordpress","category-chatbot-wordpress","category-guides","category-wordpress-ai-tools"],"_links":{"self":[{"href":"https:\/\/purethemes.net\/pt\/wp-json\/wp\/v2\/posts\/27449","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purethemes.net\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purethemes.net\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purethemes.net\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/purethemes.net\/pt\/wp-json\/wp\/v2\/comments?post=27449"}],"version-history":[{"count":20,"href":"https:\/\/purethemes.net\/pt\/wp-json\/wp\/v2\/posts\/27449\/revisions"}],"predecessor-version":[{"id":34674,"href":"https:\/\/purethemes.net\/pt\/wp-json\/wp\/v2\/posts\/27449\/revisions\/34674"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/purethemes.net\/pt\/wp-json\/wp\/v2\/media\/27450"}],"wp:attachment":[{"href":"https:\/\/purethemes.net\/pt\/wp-json\/wp\/v2\/media?parent=27449"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purethemes.net\/pt\/wp-json\/wp\/v2\/categories?post=27449"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purethemes.net\/pt\/wp-json\/wp\/v2\/tags?post=27449"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}